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John Arnold is the author of E-Mail Marketing For Dummies and coauthor of Mobile Marketing For Dummies. Ian Lurie is the founder and President of Portent, Inc. Marty Dickinson is the founder and President of HereNextYear. Elizabeth Marsten is the owner on:song Director of Search traffic using email Marketing at Portent, Inc. Michael Becker is simply one of the Managing Director of m24seven says of North America at any time using the Mobile Marketing Association. TitleWeb Marketing All-in-One crm software solution For Dummies--For dummiesBusinessPro collectionAuthorsJohn Arnold, Michael Becker, Marty Dickinson, Ian Lurie, Elizabeth MarstenEdition2, illustratedPublisherJohn Wiley & Sons, 2012ISBN1118281675, 9781118281673Length936 pagesSubjects.